Process

So how do I do it? I believe that top performance happens when there are a clear set of directions and goals. My six-milestone process acts as a roadmap for your project, making me faster and more efficient. The result? A happy Inder and even happier clients.

1. Discover

I ask lots of questions, learn about your industry, and figure out what you’re after. The goal of this phase is to gain a deep and intuitive sense of your goals, competitors, and business plan.

2. Plan

I take what I learned in the Discovery phase and transform it into an actionable plan. I also define the budget, timeline, technology, and deliverables (such as briefs, sitemaps, and content outlines) needed to complete the work.

3. Invent

Strategic plan in hand, I move to the drawing table — this is where the design and concept begin to take shape. I keep sifting and refining our ideas until I’ve found the best possible solution.

4. Build

Now that I have our vision and solution nailed down, I can start executing. In this phase, all the pieces fall into place.

5. Deploy

I put the spit-shine on our work with user testing, quality assurance, and reviews. When I’m sure all development is complete, I deploy the project in a live production environment.

6. Growth

Once the project is launched, I establish a roadmap for constant improvement and future enhancements. I discover the true results of our work as I monitor the project’s growth over time.