Branding Consultant

Brand Development

Branding is more than just a logo. Although they go hand in hand, they are not the same thing. The logo is the simplest form of identifying a brand. Brand is the story, experience and strategy behind the logo. My process accommodates for whichever part of the branding life cycle the client might be in.

Let me help you consult and create a brand that truly represents what you stand for as a business. I can help create a story that explains the how, the why and the what.

Logo Design and Visual Identity Design

My creative process starts by asking my clients questions, and then more questions. By interviewing the clients I gain a deeper understanding of their values, goals, and needs. First impressions are typically made based off of the logo. Let’s just say a well crafted, timeless and versatile logo doesn’t go overlooked.

Style Guides

Careful thought, care and finesse is put into gathering all other visual components to the brand in a style guide. The style guide becomes the rule book so brands have consistent identity across all mediums. Styles, fonts, colours, icons, photography, story, messaging, and logo usage must be thought out so that anyone within the company can use the brand elements properly.